Sijun Liu 刘思均
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💅 Show Team of Ximei Community 熙美社区走秀队
What is your impression of community aunties?
In U City Square, Chongqing, there is a group of aunties who love to walk the runway. They are all community residents aged 40-70 from all over the world who gather in a corner of the square every evening, dressed in gorgeous clothes, standing tall and dignified, showing off their beauty that was once suppressed by society and life.
Through in-depth interviews with twelve community aunties, the project presents the aunties' lives and community changes in the form of short documentaries, and then branding the team to let viewers know about these aunties who boldly pursue their own beauty and life rituals. At the same time, through the imagination and design of the future community and the show team, it tries to lead the show team aunties into the world of future community life.
The project was selected for the ‘Space and Place - 2022 Chinese Community Aesthetic Education Action Plan’ and the ‘Award of Excellence of the 26th Annual Exhibition of Student Works of Sichuan Fine Arts Institute’.
提到社区阿姨我们会想到什么？
在U城广场上有一群热爱走秀的阿姨，她们都是来自四面八方40-70岁的社区居民，每天晚上聚集在广场一隅，衣装华丽、挺拔端庄，尽情地展现她们曾被社会与生活压抑的美丽。本项目通过与十二位社区阿姨深度访谈交流，通过访谈纪录短片的形式展现阿姨们的生活与社区变迁，进而对走秀队进行品牌式包装，让观者了解这群大胆追逐自我美丽与生活仪式感的阿姨。同时，通过对于未来社区与走秀队的畅想与设计，尝试带领走秀队阿姨们进入未来社区生活的世界之中。
本项目入选 “空间与地方——2022中国社区美育行动计划”与“四川美术学院第26届学生作品年展优秀奖”。
I chose to organise a craft and catwalk event for the aunties at a community cultural venue and spoke to three of them in depth and recorded them on video, their experiences and aspirations inspired the designs that followed.
After an in-depth conversation, each aunty had a fantasy image. Combined with the necessary model cards for professional models, I visualised the aunties' fantasy images and included a story for each aunty on each model card.
In addition to the model cards, I also designed a series of posters and peripherals for the community showteam, which showcased the colourful and beautiful lives of the aunties' fantasies.